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New Gift Cards Rules and Your Small Business

As part of the Credit Card Accountability Responsibility and Disclosure Act of 2009, Congress took aim at many of the practices surrounding gift cards purchased by consumers. If your business issues gift certificates or gift cards, you will want to be familiar with the rules which took effect August 22, 2010.

In this short video, I explain the major provisions of the new gift card rules.

To read the final rule, as issued by the Federal Reserve, click here (opens as .pdf.)